Indonesian Journal of Public Policy Review
Vol 18 (2022): April
Public Policy

Public Communication Strategy Of The Government In Minimizing The Impact Of The Transmission Of Covid-19
Strategi Komunikasi Publik Pemerintah Dalam Meminimalisir Dampak Dari Penularan Covid-19


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  • Andrean Dwi Prasetya,
  • Didik Hariyanto
Andrean Dwi Prasetya
Universitas Muhammadiyah Sidoarjo, Indonesia
Didik Hariyanto
Universitas Muhammadiyah Sidoarjo, Indonesia
Picture in here are illustration from public domain image or provided by the author, as part of their works
DOI: https://doi.org/10.21070/ijppr.v18i0.1214
Published June 14, 2022
Keywords
  • Covid-19,
  • Public Communication,
  • Communication Strategy
How to Cite
Dwi Prasetya, A., & Hariyanto, D. (2022). Public Communication Strategy Of The Government In Minimizing The Impact Of The Transmission Of Covid-19. Indonesian Journal of Public Policy Review, 18, 10.21070/ijppr.v18i0.1214. https://doi.org/10.21070/ijppr.v18i0.1214

Copyright (c) 2022 Andrean Dwi Prasetya, Didik Hariyanto

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Abstract

This study examines how the public communication strategy of the Sidoarjo district government in minimizing the impact of Covid-19 transmission in Sidoarjo. This study uses the theory of communication strategy and public communication. The purpose of this study was to determine the communication strategy of the Sidoarjo district government in minimizing the impact of the transmission of COVID-19 in Sidoarjo. The research is descriptive and the research method used is qualitative with data collection techniques using interviews consisting of 5 people.

The results of research that have been carried out on the public communication strategy of the Sidoarjo Regency government in minimizing the impact of the transmission of covid-19 in Sidoarjo are shown to the public, but in general on people's behavior in complying with health protocols, the public can also receive message information from various sources such as online media Instagram. , web and facebook. And also through print media such as banners, posters and billboards, the community also gets information about prevention and minimizing the impact of Covid-19 transmission from village socialization.

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